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As a trainer it is vital for you to be able to identify which areas of the course will be dry and tedious for the group, so that you can fi

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

nd a creative way to present the information, which will then lead to enhanced learning.

Try creating some fun and laughter. Some trainers

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

dismiss games and activities as time wasters or childish. Yet this is the best way to deliver complex information: far better than having d

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

elegates fall asleep through boredom or, worse still, reduced to tears because they feel so overwhelmed by the complexity!

The average adu

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

t passive attention span is about 20 minutes. Taking a break every half hour would be disruptive. Instead, use a quick Brainteaser or Energ

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ser, a short trivia quiz, or a course related puzzle.

The time before lunch can be a seriously low energy time for delegates. Avoid videos

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

here as this encourages the delegates to snooze, particularly if the lights are lowered. Keep the energy moving with a very active group e

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ercise after the mid-morning break - skill practice would be good here; put sweets and treats out on tables, plus small 'toys' for them to

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

lay with e.g. Lego pieces, koosh balls, puzzles, tactile children's toys.

Put more toys out for the afternoon break. Try yo-yos and Frisbe

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

e. Most people can't resist having a go, remembering what it felt like as a child - which helps to utilise right-brain learning during the

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ession.

Use the toys to assist the actual content delivery. A fun quiz can be made more enjoyable by asking learners to use some of the l

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

rger toys as part of the quiz.

Music

I’m often asked about the role of music in the training environment. Does it help, is it just gimmic

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

k, is one type of music better than another? There has been a lot of research carried out into the effectiveness of music in learning - I

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

o believe music has a role in the training room. It can be used for:

• Prior to Start - makes the training room more inviting for learners

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

to enter, helping break down barriers and fears, as well as setting the tone for the workshop

• Break time - makes the training room 'frie

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ndlier' for those learners that stay in the room during that time

• Socialisation - bringing learners together

• State changer - helps ma

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

age learner states as specific music can enhance precise states for learning

• Priming - to prepare the learner for the next learning expe

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ience

• Movement - to get learners up and moving

• Emotions - to aid bringing emotions into learning

• Calming - to slow and calm the mi

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

nd and body down

Beware the use of music when learners are trying to concentrate - it can interfere/compete with the attentional system

A

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

so beware of using music for more than 10-15 minutes at any one time - learners will become habitualised to it and it will loose its impact

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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